Real Estate

Real Estate Investors Target Secondary Markets, Opportunistic Strategies in 2023, CBRE Survey Finds


Commercial real estate investors in the U.S. favor opportunistic strategies and are showing a preference for secondary markets in 2023 amid concerns about higher interest rates and tighter financial market conditions, according to the findings of CBRE’s latest U.S. Investor Intentions Survey.

The survey, which covers all asset types, finds that that economic uncertainty is weighing on investment sentiment in 2023, with more than half of investors expecting to decrease purchasing activity compared with 2022 levels. Nearly a third (29%) of investors will target opportunistic and distressed assets in 2023 to take advantage of market conditions compared with 19% in 2022.

“While weakening macroeconomic conditions and rising interest rates will weigh on commercial real estate investment volumes in 2023, the amount of capital targeting the sector remains abundant,” said Chris Ludeman, Global President of Capital Markets for CBRE. “Investors are willing to accept more risk to achieve higher returns and other metrics such as lower leverage, increased debt service coverage ratio, and once again a focus on acquiring assets at a discount to replacement cost have all been pushed to the forefront. We expect investment activity to pick up in the second half of the year as market conditions stabilize.”

Most investors expect price discounts across sectors, with shopping malls and value-add office assets expected to offer the greatest discounts. Despite changes in strategy and pricing, almost 70% of investors expect no change in fund allocations to real estate from last year.

Investors continue to prefer high-performing secondary markets, with Sun Belt cities the most appealing. Dallas is the top target market, followed by Austin, Miami, Los Angeles and Nashville.

Multifamily remains the most sought-after sector (38%), particularly apartment complexes, followed by industrial (28%), led by modern logistics facilities in major markets. Grocery-anchored centers are the most popular subsector for retail investors, while office investors largely prefer Class A assets in prime locations.

In the current high interest environment, real estate debt is considered the most attractive alternative investment, followed by build-to-rent, life sciences, self-storage, affordable housing, data centers and student housing.

“Despite continued conservative underwriting, most lenders are currently quoting and winning new business, even though they expect new originations to decline 10% versus the prior year,” said Rachel Vinson, President of Debt & Structured Finance in the U.S. for CBRE. “Concerns around maturity risk and more conservative underwriting criteria from traditional lending sources—focused on wider going-in and exit cap rates, and higher debt yields—will contribute to the further rise of opportunistic investors. While uncertainty continues, the need for capital, whether for tenant build outs, basic improvement or ESG upgrades, is certain. The question remains how long can both lenders and borrowers wait.”

Other Key Findings from the 2023 Survey (conducted in December 2022):

  • Investors cite rising interest rates, a potential recession and limited credit availability as their greatest challenges this year.
  • Investors are hesitant to sell assets with weakening market pricing—60% percent say they will either sell less or not sell at all, while only 27% expect to sell the same amount as last year.
  • While investors remain committed to ESG, nearly half of respondents say that the worsening economic outlook will limit the extent to which they consider ESG criteria in their investment decisions.



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