Inside Miami’s First-Ever Beachfront Home, Listed For $37.5 Million
The living area.
The Boundary
When the Shore Club in Miami Beach, Florida opened its doors in 1949, it instantly became a hotspot for Hollywood starlets. Until it closed in 2020, it was considered the favorite hangout and hotel for A-listers, including Rihanna, Beyoncé, Jay-Z, Leonardo DiCaprio, and more.
Now, Shore Club is being re-envisioned into an Auberge-branded resort and private residences called The Shore Club Private Collection. Developers Witkoff and Monroe Capital are spearheading the reimagined Shore Club and tapped Robert A.M. Stern Architects to conceptualize the all-new ground-up tower, residences, and the renovation of the landmarked buildings of the original Shore Club. The Shore Club Private Collection has recently unveiled its first residence within the collection: the $37.5 million residence aptly named The Beach House. This is the first and only oceanfront home directly on the beach in the history of Miami Beach.
The three-level home overlooking the ocean.
The Boundary
The 8,237-square-foot home, which is perched on the beach overlooking the ocean, will have four bedrooms, four bathrooms, and three powder rooms, plus staff quarters. There will be many open-plan living spaces, outdoor terraces totaling 2,180 square feet, an elevator, and a custom, triple-height staircase to connect each level. The home is wrapped in floor-to-ceiling windows that let natural light flood through the oversized living spaces. It is also surrounded by botanical gardens so you have a tropical Miami feel.
“Our design for The Beach House evokes the romance of the great eras of Miami Beach architecture: Art Deco and Miami Modern and the city’s rebirth as a 21st-century destination,” says Robert A.M. Stern, founder and senior partner at Robert A.M. Stern Architects, who mentions that classic yacht design and nautical features also served as inspiration for the architecture and interiors.
The kitchen.
The Boundary
“Prime beachfront property directly on coveted Miami Beach is scarce, and entitlements take a long time to secure,” says Alex Witkoff, co-CEO of Witkoff Group. “This is a generational opportunity to have a single-family home directly on the ocean. The layout, volumes, and proportions both indoor and out are classically stylish Robert A.M. Stern Architects with extra-wide galleries; an open, triple height, glass-wrapped stair; and a secluded secret garden that’s the ideal private sculpture park perfect for yoga in the morning or entertaining in the evening. There are also numerous opportunities to uniquely display large scale art throughout.”
The home will be like its own resort with an infinity-edge rooftop pool, a secluded covered loggia, gardens, bespoke finishes, and a lush private entry. The Beach House will be fully serviced by the future Auberge hotel and residents will get an exclusive beach club membership, access to Auberge’s amenities and services, access to restaurants, and a 24-hour concierge.
The rooftop infinity pool.
The Boundary
“Creating a project that is contextual and reverential to its environs was our vision for The Shore Club from day one,” Witkoff tells Forbes. “With The Beach House we were working with a clean slate from an architectural perspective, so we had the opportunity to push the design toward something more contemporary and daring but still fundamentally about embracing the context of its site.”
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